Why Generic CRMs Don't Work for Solar
HubSpot, Salesforce, Monday, and Pipedrive weren't built for solar installers
These are powerful tools - but they don't understand permit tracking, design tools, or installation workflows. Here's what you'd be missing.
Popular CRMs and Their Limitations
HubSpot
Marketing and sales CRM with extensive free features
No field operations, permits, or job management
Full comparisonSalesforce
Enterprise CRM with powerful customization
Requires expensive custom development for solar
Full comparisonMonday.com
Work management platform with visual workflows
Project tracking only - no quoting, invoicing, or permits
Full comparisonPipedrive
Sales-focused CRM for pipeline management
Just sales tracking - no operations or field tools
Full comparisonWhat Generic CRMs Are Missing
Solar installers have unique requirements that generic software wasn't designed for.
Permit Tracking
Generic CRMs don't track permits or AHJ requirements. You'll need separate tools and manual processes for compliance.
Design Tool Integration
No connections to OpenSolar or Aurora. You'll manually re-enter system specifications into quotes.
Installation Workflows
CRMs track deals, not multi-stage installation projects. You'll need workarounds for survey, install, inspection, and handover stages.
Field Team Mobile App
Most CRMs lack offline-capable mobile apps for installation teams. Field data capture becomes a separate problem.
Solar Proposals
Generic quoting doesn't handle multi-option system configurations, equipment specifications, or financing options.
Utility Rebate Tracking
No built-in tracking for utility rebates and incentive programs that solar customers expect.
What Purpose-Built Software Gives You
Payaca is built specifically for solar installers. Instead of adapting generic software to your needs, you get tools designed for how you actually work.
- Permit tracking - Track permits and AHJ compliance throughout the project
- Design integrations - Pull specs from OpenSolar and Aurora
- Solar proposals - Multi-option proposals with equipment specs
- Installation workflows - Survey to install to inspection to handover
- Full OpenAPI - Connect anything with our extensive API and MCP server
From startups to enterprise
Payaca serves solar installation businesses of all sizes - from growing residential installers to enterprise operations. One platform scales with you.
Frequently Asked Questions
- Can I customize HubSpot or Salesforce for solar installations?
- Yes, but it's expensive and time-consuming. You'd need custom objects, workflows, and potentially third-party apps for each compliance requirement. Most installers find the cost of customization exceeds the value, and you'll still lack direct design tool connections and permit tracking.
- Why not use a CRM for sales and separate tools for operations?
- You can, but you'll face data silos, manual re-entry, and reconciliation issues. When sales data doesn't flow into operations, you lose visibility and efficiency. Purpose-built software keeps everything connected - from lead to installation to handover.
- What about Monday.com for project management?
- Monday.com is good for general project tracking, but it doesn't have quoting, invoicing, customer portals, or permit tracking. You'd still need a CRM, accounting integration, and compliance tools separately. See our detailed Monday.com comparison.
- Is Pipedrive enough for a small solar company?
- Pipedrive handles sales pipelines well, but stops there. Once you win a job, you need separate tools for scheduling, field teams, invoicing, and permits. As you grow, managing multiple disconnected tools becomes unsustainable.
- How does Payaca compare to building a custom Salesforce solution?
- Payaca is ready to use with solar features built in, at a fraction of the cost. A custom Salesforce implementation for a solar business typically costs tens of thousands in development and ongoing maintenance. Payaca gives you those features out of the box with support from people who understand the industry.
- What if we already use HubSpot for marketing?
- You can keep HubSpot for marketing while using Payaca for operations. Payaca starts at lead capture and handles everything from there - proposals, jobs, permits, invoicing. Payaca has an OpenAPI for integrations between tools.
Stop adapting generic tools
See software built for solar installers, with permits and operations included.