October 22, 2025

ROI calculator: Calculate your savings with Payaca

Payaca ROI Calculator for renewable energy businesses

See exactly how much time, money, and capacity your renewable energy business could gain in your first year with Payaca. Answer five simple questions to get your personalised first-year ROI analysis.

Your business details

How many enquiries does your business receive monthly?

What percentage of leads become paying customers?

What's your average project value?

How many admin/office staff manage operations?

How many engineers/installers do you have?

How we calculate your ROI

Our calculations are based on real results from renewable energy businesses using Payaca:

Time savings

The average Payaca customer reduces admin time by 60% per enquiry. We assume 4 hours of admin work per enquiry (quoting, follow-up, coordination) across all leads (won and lost). With 60% reduction, you save 2.4 hours per enquiry. This calculation applies to your total annual enquiry volume, not just won jobs, because admin effort is required for all leads.

"I'd say we got value from changing to Payaca pretty quickly, after the month or two of migrating the data. The automations to follow up people... rather than send an email, it does it automatically."

- Harland, Guscott Heating Services

Revenue increase

Faster quoting and more professional proposals improve conversion rates by an average of 15%. We calculate how many additional jobs you'd win annually and multiply by your average job value.

"My favorite features are how quickly we can build a quote. We can build quotes really quickly, standardise the templates, they look good, they've got optional extras."

- Harland, Guscott Heating Services

Cost savings

The time saved translates directly to admin staff costs avoided. We convert the annual hours saved into Full Time Equivalent (FTE) roles (1,760 working hours per year = 1 FTE) and multiply by the average UK admin salary of £30,000. This represents the value of admin capacity you gain without hiring additional staff. Note: This metric captures the financial value of the time saved above, so they are not added together in the total ROI to avoid double-counting.

"We avoided the 'multiple millions' required to build in-house. Smaller OVO technical team focused solely on customer experience."

- Andy Sellick, CTO, OVO Solar and Heating

Capacity increase

By reducing admin time by 60%, your office team frees up significant capacity to handle more work. However, actual capacity increase is limited by your field team's ability to physically complete installations. Our calculator considers both constraints:

  • Office capacity gain: With 60% time savings, your office team could theoretically handle 150% more projects (if currently at full capacity, the same workload now takes only 40% of their time)
  • Field team constraint: Your installers can likely handle 15-20% more jobs through better scheduling and coordination
  • Realistic capacity: We calculate based on which is the bottleneck - if your field team is already busy (>20 jobs per person annually), they're the limiting factor

The calculator uses your field team size to determine realistic additional capacity.

"12 franchises onboarded and growing fast within first 8 months. Single source of truth for customer data across entire franchise network."

- OVO Solar and Heating case study

Real results from real businesses

Guscott Heating Services

Challenge: Needed renewable energy-specific CRM features their previous system couldn't provide

Results:

  • Best data migration experience across multiple CRM switches
  • Time to value: 1-2 months
  • Fast professional quoting with standardised templates
  • Clear pipeline visibility across all jobs
  • Time-saving automations for follow-ups

OVO Solar and Heating

Challenge: Scale a franchise network of renewable energy installers without building custom software

Results:

  • 12 franchises onboarded and growing rapidly
  • Lower technical costs compared to building in-house
  • Faster time to market
  • Single source of truth across entire network
  • Exceptional reliability with minimal bugs

Conservative estimates for reliable planning

Our ROI calculator uses conservative estimates based on the lower end of customer results:

  • 60% admin time reduction (many customers report higher)
  • 4 hours admin per enquiry (quoting, follow-up, coordination - applies to all leads)
  • 15% conversion improvement (homepage data suggests up to 35%)
  • £30,000 annual admin salary (conservative UK estimate)
  • 1,760 working hours per year (standard FTE calculation)
  • 20% field team capacity increase (with better scheduling and coordination)

Disclaimer

Results Not Guaranteed: The projections shown by this calculator are estimates for planning purposes only, based on aggregated results from real Payaca customers in similar renewable energy businesses. Your individual results will vary - potentially higher or lower - based on numerous factors including:

  • Your current operational efficiency and processes
  • Team size, skills, and adoption of new systems
  • Business complexity and service mix (solar, heat pumps, batteries)
  • Geographic market conditions and competition
  • Lead quality and enquiry sources
  • How extensively you utilise Payaca's features and automation
  • Training investment and change management approach
  • Seasonal and economic factors affecting the renewable energy sector

These calculations use conservative industry benchmarks (60% admin time reduction, 15% conversion improvement, 20% field capacity gain) derived from actual customer data. However, we make no guarantee of specific outcomes. Some customers achieve significantly better results; others may see more modest improvements.

This tool is designed to help you understand the potential value of operational improvements and should be used as one input in your decision-making process, not as a promise of specific financial returns.

Transcript